November 21, 2019
10 Reasons Small Businesses Love Gift Cards
Gift cards continue to top wish lists, remaining one of the most requested gift items. But did you know gift cards offer your business long-term benefits that go way beyond the initial card purchase? Check out these fun facts to learn how easy it is for your small business to benefit from gift cards!
1. increased sales
The average consumer spends $59 more than the original value of their gift card, up $21 from 2017! (First Data)
2. larger purchases
33% of purchasers spend more on gift cards than a traditional gift. (First Data)
3. keep purchases in store
Gift cards are a great alternative to cash back for returned items.
Gift cards are easy to set up and manage!
5. Repeat Business
Consumers frequently redeem the full value of a gift card over multiple visits.
6. Loyalty Program
Rewards programs that utilize gift cards encourage brand loyalty.
7. Easy Marketing
Gift cards come with attractive merchandising displays to entice customers to buy.
Consumers report they love to give gift cards more than any other gift. (First Data)
9. new customers
Gift cards are an ideal way to bring in new business, with 42% of consumers reporting they use gift cards they’ve received right away. (Blackhawk Network)
Gift cards are an affordable way to extend additional purchasing options to your customers.
Place your gift card order today to capitalize on the long-term value!